Robert B. Mullins a prolific songwriter and multi-instrumentalist approached Abraxas to develop a straight forward Web site with the primary goal of getting his songs in more ears while taking very little effort to maintain and update. Robert is more interested in writing and recording songs than being a Webmaster. We took the challenge.
Understanding that Robert wanted to spend as little time as possible dealing with uploading and editing Web pages we developed Robert B. Mullins – Songs & Music, a simple WordPress site with a few features customized for his purposes:
At Abraxas we spend a fair amount of time doing research & development projects. R&D is a big part of keeping up with the latest SEO trends and concepts as well keeping our Web design and development up to par. While we won’t blog about all of our R&D nor will we reveal every detail about our experiments and findings, we do feel that it is important to discuss some of the aspects of our more public oriented projects.
Our latest project is a Web site called HD Movie Trailers Online. This is the sister project to the music video site we discussed previously. This project has a similar approach, but with different goals and using some different SEO techniques. Not only are we trying some different (or at least refined) SEO techniques we took the opportunity to explore automation and simplification on the back end for CMS (content management system).